Eco-Libris blog reviews the big news from Simon & Schuster, one of the biggest publishing houses in the world, which announced on a new environmental initiative and paper policy.
Simon & Schuster goes green

Simon & Schuster goes green
(via ecolibris.blogspot.com)
Submitted by raz on Sat, 2007-11-10 20:03. | Tags: business | culture | books | eco-libris | ecolibris | green press initiative | publishing house | recycled paper | Simon and Schuster
Give me a break
I wouldn't exactly call S&S's plan an ambitious step forward - they've put so many conditions on their new paper policy its a joke. For instance regarding the use of FSC certified paper here is their plan: "Where economically practical and subject to its availability and Simon and Schuster's product mix " Simon and Schuster will "endeavor to have at least 10% of its paper Forest Stewardship Council (FSC) certified by 2012"
This is my favorite of all of their steps towards their grand goal. Lets break this down - ok, so if they can fulfill the three conditions they set on this statement then they'll increase their use of FSC paper to 10% in five years - wow. Give me a break guys. S&S should be leading the way in this arena - develop a policy that actually makes a statement and others will follow.
Josh
the environmental paper boy
forest, paper and wood news
http://www.enviropb.blogspot.com