NYC's largest utility company is providing free lightbulbs to New Yorkers. "All parties say it's a win-win situation." Free lightbulbs (and installation) for residents, energy conservation, lower energy bills, and hopefully, fewer blackouts and less powerplant construction.
shemeanswell's story links

NYT Op-Ed: Yes, We Will Have No Bananas
(via www.nytimes.com)
Submitted by shemeanswell on Fri, 2008-06-20 16:04.
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NYC Proposing to Bag Plastic Bags
(via www.gothamgazette.com)
Submitted by shemeanswell on Mon, 2007-11-05 15:00.
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Con Edison Shining (Energy Efficient) Light for Consumers
(via www.amny.com)
Submitted by shemeanswell on Tue, 2007-10-16 14:00.
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