Maybe you’ve bought a carton of soy milk with a picture of a wind turbine on it. Or you get internet service from a company claims to be carbon neutral. It is marketing designed to bring up warm fuzzy feeling, unless you take a more skeptical view of carbon offsets.... This article is about a discussion held by employees of a carbon offset selling company.
BrettFromTibet's story links
Much Ado About Carbon Offsets
(via www.copybrighter.com)
Submitted by BrettFromTibet on Mon, 2007-10-29 01:32. | Tags: business | carbon offset scam | carbon offsets
Burning Man icon Torched by Arsonist, 4 days early
(via www.sfgate.com)
BLACK ROCK DESERT, NEV. - A San Francisco man was arrested on felony arson charges today after the 40-foot-tall "Man" statue whose torching is the annual highlight of the Burning Man festival in Nevada went up in flames four days early, authorities said. This year's festival theme is the "Green Man," encouraging Burners to take on more sustainable culture and practices.
Submitted by BrettFromTibet on Tue, 2007-08-28 21:39. | Tags: culture | burning man | green man
Sweating Bullets Over Global Warming: Conversations in the Sauna
(via www.copybrighter.com)
As a green marketer, it's imperative to understand all the different opinions and levels of awareness about climate change. I found that the best place to get people's honest opinions and insights about global warming was inside the 180-degree sauna at my local YMCA.
Submitted by BrettFromTibet on Fri, 2007-08-17 14:27. | Tags: take action | green marketing | green marketing psychology | public perception of climate change