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GREEN MY RIDE! Important: You must have facebook to see the application! But if you don't, as a greenie it'll be worth getting it. The application helps to educate the MASSIVE facebook audience about sustainable products through a fun game and by showing people what products real eco-minded consumers are using. I for one am all about it!

Many entrepreneurs, activists, and marketers are leveraging the social web for positive change. In the process and by its very nature, they are giving each of us the tools to change the world and make it a better place. There are thousands of examples, which is precisely why Max Gladwell exists. Here are 10 worth exploring.

Lauren Keith muses on the confluence of religion and environmentalism, alongside a tongue-in-cheek summary of the Green Commandments.

Green beer? But it’s not Saint Patty’s Day! The beer may not be green, but the conversation is…

If like most internet users (or, indeed, planet dwellers) you're now resident on Facebook, you'll probably be getting pretty tired of being turned into a zombie, fending off stalkers and poking your friends. So why not use this almighty resource as a force for good?